Header Bidding & RTB Hybrid
An upgraded approach to programmatic sales
Sell your desktop, mobile and video inventory
for the highest price
Introducing ‘Header Bidding & RTB’ Hybrid
Through installation of the direct code into your website, you get access to new opportunities. First, the code calls to our server to hold an Open RTB second-price auction. The next step is running a Header Bidding first-price auction. As a result, we organize an additional auction between an Open RTB winner and a Header Bidding winner to determine the best price offer, which leads to increasing your level of monetization!
We’ve mixed the best programmatic techniques to optimize the value of each impression.
Check out the two examples of how RTB and Header Bidding help you win!
For further details about this product, please contact us.
One deal. Multiple Header Bidding tags.
Skip negations and waiting listsAdmixer AdEx is already integrated with most of the market players
We take care of the 'red tape' with providersSigning contracts, statistics reconciliations and billing
No need to replace tags to add a new bidderNew Header Bidding tags are added automatically, so you don’t need to do anything on your side
Manual fine-tuning to increase eCPMWe select relevant DSPs and Header Bidders manually, based on your geography and inventory